What Is the Relationship Between Trust and Customer Satisfaction?

Abstract

Past research indicates that there is serious connection between trust and customer satisfaction. The study is outlined by the fact that trust and customer satisfaction give impact towards an organization. This paper is an extensive study of trust and customer satisfaction towards a company. Trust and customer satisfaction are a much-debated concept and is often mentioned in many literary works related to business. The initial section of the study lays emphasis on the definition of trust and customer satisfaction. Following section of the assessment highlights the long-term impact of trust and customer satisfaction to any corporation. The third-section of the study focuses on how would satisfaction of a customer can lead to trust. It also involves emphasizing the positive effect of trust and customer satisfaction. In the concluding segment of the study, all the key point is well concluded to get the answer of our topic